Role Summary
We are seeking a business-focused and creative Communication Solutions Specialist who can transform complex business information into clear, engaging and impactful communication solutions.
The role works closely with business stakeholders to understand communication objectives, analyze audience needs, and develop communication strategies, narratives and content frameworks that drive engagement, understanding and action.
The Communication Solutions Specialist acts as the bridge between business stakeholders and creative production teams by translating business requirements into compelling communication concepts, storylines, messaging and creative direction across presentations, videos, campaigns and digital communication assets.
This role combines business acumen, storytelling expertise and communication consulting capabilities while leveraging GenAI tools to enhance research, ideation and content development.
Key Responsibilities
Communication Consulting & Solution Design
- Partner with stakeholders to understand business goals, communication challenges and audience needs.
- Analyze and synthesize information from presentations, reports, workshops, meetings and business documentation.
- Recommend appropriate communication approaches, channels and formats based on communication objectives.
- Facilitate discovery discussions and requirement-gathering sessions to define messaging priorities and communication direction.
- Design integrated communication solutions that may include presentations, videos, campaigns, infographics, digital content or multimedia communication assets.
- Leverage GenAI tools to support research, ideation and content development while ensuring business relevance and accuracy.
Storytelling & Content Strategy
- Develop communication concepts, messaging frameworks and audience-focused communication strategies.
- Create compelling business narratives, presentation storylines and executive communication messages.
- Develop scripts, content structures and storyboards for communication initiatives across multiple formats.
- Simplify complex business, process or technical information into clear and engaging communication experiences.
- Ensure messaging consistency, clarity and alignment with communication objectives.
- Utilize GenAI tools to support brainstorming, content refinement, multilingual adaptation and communication optimization.
Creative Direction & Collaboration
- Translate communication concepts into clear creative briefs for design and multimedia production teams.
- Provide creative direction to ensure communication objectives are effectively reflected in final deliverables.
- Collaborate with graphic designers, motion designers, video editors and other specialists throughout the development process.
- Review creative outputs and provide feedback on storytelling effectiveness, audience relevance and content quality.
- Partner with project teams to ensure stakeholder expectations and communication objectives are aligned.
Continuous Improvement & Innovation
- Contribute to communication frameworks, storytelling methodologies and reusable communication assets.
- Identify opportunities to improve communication effectiveness through emerging technologies and GenAI capabilities.
- Stay current with best practices in communication strategy, storytelling, content design and audience engagement.
- Support the evolution of AI-enabled communication workflows and content development practices.